Alex Mendel | Keller Williams Realty

I'm Alex Mendel, a licensed real estate professional with Keller

Williams Realty in Boca Raton. I have been licensed since 2013 and

have closed more than $179 million in sales across Boca Raton,

Delray Beach and the surrounding Palm Beach County market.

Most of this work comes down to two things: pricing a home

correctly and negotiating it well. I hold the Pricing Strategy

Advisor and Master Certified Negotiation Expert designations, along

with Sellers Representation Specialist and Certified Luxury Home

Marketing Specialist. Those are not decorations. Pricing is where

sellers quietly lose the most money, and negotiation is where they

get it back.

For sellers, that means a real comparative market analysis before a

number goes on the sign, professional photography and video, and a

marketing plan I will walk you through line by line. For buyers,

especially those relocating to South Florida, it means straight

guidance on neighborhoods, country club communities, HOA structures

and what your money actually buys in each part of the county.

What I like most about this job is the relocation side. Someone

moving from another state has no reference points, and being the

person who makes an unfamiliar market feel understandable is the

best part of the week.

I answer my own phone, I tell clients what I actually think, and I

would rather talk you out of the wrong home than sell you one.

Real estate redefined. Tailored to you.