Dana Cohen Homes

Dana Cohen Homes

21 years in business

About this pro

Buying or selling a home is an important decision and your selection of a real estate professional should offer you a strategic advantage. As a top producing agent with $490 million in sales, Dana has an in-depth knowledge of the Oakland, Berkeley and Piedmont real estate market that only comes from being an active member of the community for over four decades. She treats every transaction as if it were her own and hopes to be the resource you turn to for all of your local real estate needs.

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Oakland, CA 94611
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What is your typical process for working with a new customer?

After an introduction by a phone call or email, I set up a meeting to better understand your needs and timeframe as well as introduce you to details of my services. If you are a home seller, I will schedule a second meeting where I will provide an in-depth analysis of a suggested list price of your home as well as a marketing strategy and calendar.  If you are a home buyer, I will set you up to receive automated listing information for those properties that meet your criteria as well as provide you weekly information about properties that are new to the market. Based on continual feedback, I will help you narrow your search. In 2016, my listings sold in an average of 12 days and my buyers secured their home with an average of 1.5 offers.

What education and/or training do you have that relates to your work?

Born in Montreal, Canada, Dana moved to Oakland when she was 14. She attended Oakland public schools, graduated from Skyline High School and then headed to UC Berkeley where received her undergraduate degree. Dana began her career with Macy's in its Executive Management program, became a Buyer at 25 and after 8 years, left retail to represent several accessory lines on the East and West Coast. She entered residential real estate in 2001 and has consistently been one of the top 4 producers at The Grubb Company since 2007.

Do you have a standard pricing system for your services? If so, please share the details here.

Real estate commissions are negotiated with the sellers of the home.  Buyers pay no commission.

How did you get started in this business?

Dana followed her mother into the business after a successful sales career and has sold nearly half a billion of real estate.

What types of customers have you worked with?

One of the most exciting things about living and owning a home in the East Bay is the incredible diversity of its community. Dana has worked with a wide range of clients who share the desire to decisively buy or sell property in a highly competitive market.

Describe a recent project you are fond of.

Take a look at some of Dana's recent projects at http://www.danacohen.com/for-sellers

What advice would you give a customer looking to hire a pro in your area of expertise?

Hire someone local.  The market is extremely competitive and having "known" representation is often key in securing a property or preparing a home to appeal to the broadest possible demand.

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